why is a personal bio important for social media

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What is a personal bio?

Do you run your own business? Are you in charge of sales and marketing for your own company or in your job? Getting new clients is the biggest aspect for the majority of companies; it can also be one of the hardest aspects. What we have learnt is that it is not just about showcasing the company and their services and products. It’s also vital to showcase yourself, as a person. People buy from people, whether that is online or offline. We like to know who we are buying from and we enjoy that personal touch for our peace of mind.

How to write a personal bio

So, whether you are on LinkedIn, Facebook, Instagram or just have your own website with an About Us page – its vital that you write up a unique, attention grabbing, emotion evoking personal bio.

Sounds easy? No, we know it can be very difficult to talk about yourself but you can do it.

Who are you? What do you do? What have you been doing for the last 10 years. What are you happy with in your job? What is your most interesting hobby? how do u like helping others? How can you provide value to people, whether they are potential clients or family or friends? Have a think about the answers to these questions and write the notable answers down. People need to learn about you and you can make this happen by making a connection with your audience.

Acknowledge your life, craft the bio so your highlights and achievements stand out. An achievement does not need to relate to your business, it can be personal.

Get writing…Share your story.

More examples of personal bios can be found in this fantastic article.