COVID-19 is causing major disruption to all our individual lives and more so affecting businesses with great uncertainty. It’s clear that businesses are going to struggle for a while, but now more than ever is the time to deliver your services digitally rather than in person.
As a small business owner, you may get overwhelmed by the thought of the technical aspects of search engine optimisation, however the keywords (e.g. Web design in Telford, SEO Services Wolverhampton) and content as part of your website design is something you can do with ease if you know how.
Local Search Engine Optimisation is when you rank for a specific geographical area for specific keywords. This can work for any local business that provides services or products to that area, e.g. web design in telford. Local SEO reaches customers that are in or around your geographical area, allowing them to get on to your website or get in touch with you.
Let’s play a game. Type in to Google a keyphrase related to your business, e.g. Web Design Wolverhampton and see if you are on the first page, specifically in entries 1-5 on the first page. If you are not, click through to page 2,3 or even worse 4 and see if you show up there.
Location based Search Engine Optimisation is a technique that many businesses incorporate into their marketing strategy. In simple terms, it lets you reach customers based on your location. Now we are in 2020, it is crucial that your business is ranking on search engines for your service in the location you wish to target. It is one of the ways that you can stay ahead of your competition.
Google Maps is vital to search engine marketing, especially if you are small business with limited reach. Google maps allows you to reach out to potential visitors and tell them you are nearby to them. Customers want a service that is close to their current location so being reachable and searchable for local key phrases is a huge benefit to your business, e.g. Web design in Birmingham, SEO company in Wolverhampton.
If your business has a website, then quick answer – yes, your business does need SEO. SEO certainly improves a website’s overall visibility and increases awareness. Here are 7 reasons why your business, regardless of industry of size needs to consider search engine optimisation in your current marketing process.
A landing page helps a business to create an effective marketing strategy to promote their selected products or services. A landing page is pretty similar to a website design but it is solely focused on call to action – getting a visitor to contact the business or purchase an item.
When you are after a website designer or website design company in Birmingham it may be a daunting task – there are so many website design companies based in this vibrant city, along with many website design companies in surrounding areas such as Wolverhampton, Telford, Cannock and Walsall.
So, you have made the decision to invest in a new website, either a brand new online business or an update to your existing website. Ideally you would like to work with someone local to create your online vision; trying to find the best web designer in Birmingham can be time consuming as there are so many web design companies in Birmingham.
The homepage of your website is the face of your business, the cover of your book – the first thing your visitors will see online about your business. We know it is not pleasant thing to do to judge a book by its cover, but in business image is everything – looking professional, unique, modern and intriguing is half the battle won in winning new business.
The homepage of your website is the face of your business, the cover of your book – the first thing your visitors will see online about your business. We know it is not pleasant thing to do to judge a book by its cover, but in business image is everything – looking professional, unique, modern and intriguing is half the battle won in winning new business.
When you are after a website designer or website design company in Wolverhampton it may be a daunting task – there are so many website design companies based in this vibrant city, along with many website design companies in surrounding areas such as Birmingham, Telford, Cannock and Walsall.
Being mobile friendly is not a choice, it a lifestyle method. It has to be done in order to keep above and beyond your competitors. The use of mobiles is not going to decrease anytime soon, with mobile usage being at an all-time high. Search engines such as Google understand this and allow the better mobile friendly websites to effectively show up higher in their search engines.
So, your website was launched a few years ago. Are things that can make your website look and feel dated. The average lifespan of a website design is 3 years, so if your website was created before that, it is important you review it and update as necessary.
Leaflets are an effective marketing tool – but they require creativity and commitment. Since we are now in the digital era – leaflets do get overlooked but there are ways to make them work for your business. Leaflets are a way to communicate to your potential customers without giving them a hard sell and allowing them to contact you on their terms.
There are so many of us that have LinkedIn accounts but are not fully utilising its advantages for our small businesses. LinkedIn is a very powerful marketing tool with various strategies that allow you to get more contacts, communicate with those contacts and ultimately get new business.
When creating your website design, we always recommend that you have a blog – having a blog gives your website the advantages of expert content, search engine ranking and a professional look and feel.
When you are after a website designer or website design company in Telford it may be a daunting task – there are so many website design companies based in this vibrant city, along with many website design companies in surrounding areas such as Wolverhampton, Birmingham, Cannock and Walsall.
The homepage of your website is the face of your business, the cover of your book – the first thing your visitors will see online about your business. We know it is not pleasant thing to do to judge a book by its cover, but in business image is everything – looking professional, unique, modern and intriguing is half the battle won in winning new business.
Choosing a web design company can seem like an exhausting task, however it does not need to be. You want your website to be modern, professional and lead invoking, so for this to be possible you would like and need a web design company that can work with you to make your ideas into a reality.
Never has it been easier to set up and launch a website than it is now, due to the evolution of design templates and website builders on the internet. When starting your website project, you will have that question in your mind – why should I have a custom-built website created when I can purchase a template and build my website with it for a fraction of the price?
Taking the step to develop and expand your online shop business can be a daunting yet exciting task. Hiring the best ecommerce website design company in Wolverhampton or the surrounding area of Birmingham, Telford, Walsall or Cannock can be ideal to get a website that fulfils your business goals and makes you money.
When creating your website design, we always recommend that you have a blog – having a blog gives your website the advantages of expert content, search engine ranking and a professional look and feel.
Your website needs content. Good content. That is a fact. Your content needs to be interesting, entertaining and informative. To get this, it is not as easy as it seems.
When trying to get results for search engine optimisation, people often concentrate on the writing on their website and forget to think about their images. Using images strategically on your website is very important for SEO and they can help boost your website’s ranking with some simple steps...
When trying to sell a product, images cannot always tell the whole story, but a good written description can. Writing minimal, boring descriptions show that you are not taking your products seriously so why should your customer?
So, you have an ecommerce website, you have sold products, but you have no reviews for these products – this is not a good thing for your business.
The most common yet expensive way to grow followers of your social media accounts is to spend money on advertising. However, if your budget does not allow this, here are some sure-fire ways that can help your business get more followers in the digital world...
When creating your website design, we always recommend that you have a blog – having a blog gives your website the advantages of expert content, search engine ranking and a professional look and feel.
Here are our top ten tips for how you can improve your website design before the end of the year…
You have decided to set up a website for your business or a professional blog. You are ready for your audience to see what you are all about, the first step is to think of a name for your online presence and then of course, picking a domain name that reflects this name and shows personality.
Rebranding your business can be a time consuming and expensive effort, so why do you think that you should rebrand your business when there is so much at risk?
White space is simply that – a space on your website that is white. The spaces between your text, your images and all other components. As a designer I love white space – if used properly it can deliver a website that is easy for users to read and understand. The past few years web trends have moved from cluttered backgrounds to clean backgrounds – this is continuing and will carry on in to 2019.
It is fantastic that you have a website for your business – to promote your products or your services. However, if you are getting no visitors to your website, your profits and stability are being affected.
So, you have a bricks and mortar shop looking to expand into the digital world or you are looking to set up a brand new online shop; the possibilities can seem endless. Let’s keep it simple for you so you understand what is required and how you can achieve it
Web design and graphics are forever evolving, not only to meet web audiences’ needs but also to meet the technological requirements in the digital world.
Read the latest from the agency that’s making noise across the West Midlands.
COVID-19 is causing major disruption to all our individual lives and more so affecting businesses with great uncertainty. It’s clear that businesses are going to struggle for a while, but now more than ever is the time to deliver your services digitally rather than in person.
As a small business owner, you may get overwhelmed by the thought of the technical aspects of search engine optimisation, however the keywords (e.g. Web design in Telford, SEO Services Wolverhampton) and content as part of your website design is something you can do with ease if you know how.
Local Search Engine Optimisation is when you rank for a specific geographical area for specific keywords. This can work for any local business that provides services or products to that area, e.g. web design in telford. Local SEO reaches customers that are in or around your geographical area, allowing them to get on to your website or get in touch with you.
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